My junk drawer. When I moved into my apartment in Jacksonville a few months ago, this drawer was empty. Now it’s full. I keep accumulating stuff that have an undefined place and borderline value and, well, it ends up in this drawer. Now it’s full. And I need to de-clutter it, empty it, keep it …
I do a fair amount of mentoring of young marketing professionals. Often-times I’m asked my opinion on the behavioral traits needed for success. There’s certainly a long list of traits needed for success; here are just a few that come to mind: Curiosity: You have to keep asking “what if” and “why not” and “help …
Be a velvet sledgehammer (and some other necessary behavioral traits for marketers). Read More »
Over the course of my 34 year marketing, advertising, branding and communications career, I’ve learned a ton of lessons, some the hard way. But, I’ve found that there are a handful of durable truths. I’m sharing some of them here for today’s younger marketing pros: Spending: The test of a true marketer is now how …
A few things that up-and-coming marketing pros should learn. Read More »
Behind every employee at work is someone, likely lots of someones, who love them. I was talking with a colleague the other day about a time when fired someone who cleary was underperforming in his job. The employee said to him “But what will I tell my wife and kids?”. Reminded me of a very …
Call your Mom. I haven’t called my Mom as much as I should. I’m not selfish and it’s not like I don’t care. It’s just that I get so wrapped up in my life that I forget. My mind is always racing, thinking of work, home, wife, kids, finances, future. So I forget to call …