Lessons Learned

Questions all marketers should ask when interviewing for that next great thing.

It’s easy to be wooed, swayed, enticed by what seems to be a great career opportunity. After all, we all remember how we felt when we were asked to the high school prom. But, put emotion aside and and prepare to interview the interviewer to make sure all that glitters really is gold. Some questions …

Questions all marketers should ask when interviewing for that next great thing. Read More »

Advice to marketers: don’t solve problems at the table.

I took a break from the corporate side of marketing in my early 30’s. I wanted to work on a variety of brands in a variety of industries, so I moved to the agency side of marketing. At one of my first clients meetings, I was the with the agency President while we listed to …

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Help to help…not for rewards

Help others humbly and selflessly and you’ll reap great personal rewards. It’s been said that gratitude is the shortest lived of all emotions.  I’ve often found that to be true.  Many people I’ve helped navigate some professional struggles have gone dark when I’ve asked for a simple favor in return.  It’s disappointing, for sure, but …

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It will be ok in the end.

One of the best things about tailgating is seeing the kids who would would come by every week become such solid professionals. Nicholas Carlson was a regular fixture at our tailgates from 2012-2014. Since then, the Penn State University aerospace grad has thrived in his career, earned his MBA and is on his way to superstar status in the …

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It’s up to you to make the changes needed for your growth.

Summer ’18 vs. Summer ’22. Then and now, Kristin likes bright paisley. Then and now, I Iike sharp pink. Some things never change, but most things do (like my hairline and hair color). I laugh when someone says they’re a change-agent. In reality, we hate change; we stick to rituals. Wake-up the same time. Same …

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